Contributed by Matt Daum, PhD and Jay Singh, PhD – Daksha Packaging Group
In the high-stakes world of litigation, the choice of an expert witness can make or break a case. When it comes to issues involving packaging, it can be challenging to find the right expert.
Packaging Experts Make or Break the Case
Imagine a scenario where a consumer claims they were injured by a defective package. We all can think of stories involving customers injuring themselves opening a package, or high-profile cases alleging unclear or mis-leading packaging labeling leading to severe injury or death. If a lawsuit is brought forward, finding the right packaging expert witness can be challenging but critical to the litigation outcome. The right packaging expert witness will meticulously analyze the packaging design, materials, and manufacturing processes to determine if flaws or negligence were involved. Their testimony can either confirm or refute the plaintiff’s claims, potentially saving the manufacturer from a costly settlement, or convince a jury the claims of the plaintiff are warranted.
Cases on the Rise
As environmental concerns continue to grow, brand owners and packaging companies face increasing scrutiny. Consider a past case against a major brand accused of using non-recyclable packaging materials. Environmental advocacy groups filed a lawsuit alleging the company’s labeling was misleading and the packaging contributed to environmental pollution. In this case, a packaging expert witness played a crucial role by objectively examining the company’s packaging practices, materials and marketing messages in light of industry recycling practices and regulations.
Finally, consider intellectual property disputes such as trademark infringement. In a high- profile case, one company sued a competitor for IP infringement of product and packaging design elements. Packaging experts were called upon to analyze the packaging of the defendant, looking at design similarities and potential consumer confusion. These experts played critical roles by providing insights into the nuances of packaging design and the impact on consumer perception, which was instrumental in the final court ruling.
Finding a Packaging Witness
In each of these cases, finding the right expert witness was essential. Your packaging expert witness needs to convey complex technical information in a clear and persuasive manner for a jury and judge. Connecting companies and law firms with the right expert witness is not just a matter of convenience—it’s a strategic move that can significantly impact the outcome of a case. But how do law firms, litigants and defendants find the best packaging expert for their case? Surely there must be a credible and reliable way to find who you are looking for.
The Daksha Packaging Group, makes it easy to find the right packaging expert witness. They provide clients with the most qualified packaging experts, whether their case involve packaging-specific injuries, fatalities, risks, liability issues, patents, and beyond. In cases where it is necessary, they even have capability to facilitate access to accredited scientific laboratories for re-creations, testing, and validation across a myriad of packaging formats and test protocols. Daksha’s fundamental goal is to streamline the process of identifying the exact packaging expert required, eliminating the “needle in a haystack” search experience. Their operational framework is straightforward: clients provide specific details about the expertise they require, and Daksha leverages their expansive network to identify suitable experts. Straightforward, easy, and the right packaging expert witness every time. Learn more at https://www.dakshapackaging.com/