PTIS & INDUSTRY NEWS
Packaging Foresight: July/August 2025 – AI Not Perfect
Generative AI is a game-changer for packaging, helping companies gather data, spot trends, and draft reports quickly. But turning those insights into a winning packaging strategy requires human expertise. Seasoned consultants bring decades of industry knowledge to...
Packaging Foresight: April 2025 – Holistic Design Brief
In the fast-moving world of consumer goods, packaging is a brand’s silent powerhouse—shaping perceptions, driving sales, and building loyalty beyond its role as a container. A well-crafted brand brief is the key to this success, uniting teams, speeding innovation,...
Packaging Foresight: January 2025 – Leveraging Shrinkflation
Shrinkflation, a once trendy and satirical term, has now become a lasting staple in today’s marketplace and an accepted brand practice. With inflation likely not slowing down soon, consumer brands face a considerable challenge. They must balance profitability...
Packaging Foresight: November 2024 Plan Now
You’ve probably heard the Wayne Gretzky quote to skate where the puck is going, not where it is. The same goes for packaging strategy. With 2025 fast approaching, now is the time to pause, assess, and strategize for the future. The packaging landscape is evolving...
Packaging Foresight: October 2024 Think Like a Futurist
PTIS is different than most packaging consulting groups. When PTIS started in 2001, we wanted to bring some new thinking and approaches through our management consulting practice. A forward future thinking, foresight, consumer understanding and insight along with...
Packaging Foresight: July 2024 Stay Ahead of Legislation
In today’s fast-paced regulatory environment, executives in the packaging industry must stay vigilant. Legislation targeted at packaging, such as Extended Producer Responsibility (EPR), chemicals of concern, and material/container bans, can present unanticipated...